Rural uplift movement on a mass scale was first started by Mr. F.I. Brayne, Dy. Commissioner in the Gurgaon district of Punjab in 1920. The work gathered momentum after 1933 when Mr. Brayne was appointed as Commissioner of Rural Reconstruction in the Punjab. In 1935-36, the Government of India granted Rs. One crore for the work which acted as a stimulus. After that the work was transferred to the Cooperative Department and Better Living Societies were organized to take up this work in the villages.
1. To increase agricultural production.
2. To stop wastage of money on social and religious functions.
3. To improve healthy standard of the people.
4. To organize welfare programmes.
1. Appointment of village guides.
2. Propaganda through films, folk songs, dramas etc.
3. Rural Economics and domestic Economics Schools.
1. A one man show.
2. Village guides were un-experienced and untrained.
3. No comprehensive planning.
4. No continuity in the work.
5. Limited to few villages.
6. Force not persuasion.